Ditch Deep Dive & Iconic The Buzzword Graveyard

Ditch Deep Dive & Iconic The Buzzword Graveyard

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Please stop using “deep dive.” It’s not cool anymore. Also, take a moment to consider before bandying the word “iconic.”

For some reason, I was somewhere in the guts of my Facebook account recently, and found a feature that offers recommended changes for greater audience engagement (or, in the parlance of the day, to “blow up my content”). Out of curiosity, I clicked on it. Essentially, it condensed one of my carefully-crafted posts to a surplus of bullet points and exclamation marks and added a few hackneyed buzz-words.

I understand that something like this can be taken in at a glance by even the biggest troglodyte on social media, but I’m sorry, it’s not what I do. And having A.I. suggest the inclusion of “deep dive” is as agonizing as having a parent walk in when you’re hanging out with your friends as a teenager and trying just too hard to be “awesome” and “amazing” (words which, in their laziest applications, also need to be retired).

What a sad, clichéd, tabloid carnival barker world we live in.

Suggested title for this post: “CLASSIC ROSS AMICO SLAMS A.I.!”


IMAGE: A.I.-generated stupid robot stolen from somewhere on the internet (because I refuse to use A.I.)


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